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A review of 2021 and a letter to myself in terms of learnings, progress and what future holds for the next chunk of the journey.
Hey, I am Kirill
I am a PM and indie-maker based in Singapore. Love to tinker with side projects whilst self-teaching software development and design. Occasionally, I write essays on calm life, exploration, experiments and making sense of the world. My DMs are always open.
METAVIEW
An irregular digest about experiments with 2-3 interwebz bookmarks.
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Things I do
Discovery
Continuous customer feedback and user research practices
Experimentation
Design and orchestration of experiments to conduct hypothesis testing
Growth
Iterative and data-driven approach to acquisition, retention and revenue.
Product
Working with engineering teams on solutioning and delivery of products
Automation
Workflows & automation of tedious tasks with APIs, scripts and no-code tools
MVP
Building lean and rapid prototypes to validate ideas
Clients I worked with
Blog
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A clone of a Google website that is built with Next.js, Tailwind, Google Search API, Hero Icons and hosted on Vercel. The purpose was to practice and test external API fetching and styling the results.- Published on
App retargeting introduced a new way how to reengage users in mobile apps which was not previously easy. In this article I briefly outline how it compares with user acquisition, various segmentation options and benefits.